Germany: Olympics exclusively on Eurosport
November 28, 2016
Eurosport has revealed that it will be the exclusive home of the Olympic Games in Germany from 2018-2024, beginning with the PyeongChang 2018 Olympic Winter Games.
The German channel Eurosport 1 will offer the country every moment of national importance on free-to-air, while fans will never miss a moment with an all-access pass to every minute of the Olympic Games across all devices.
German households across the country will be guaranteed wide access to the Olympic Games which will exceed free-to-air IOC guidelines and local regulations. Building on Discovery’s ambition to make the Games available to more people on more screens than ever before, the Games will be available across free-to-air channel Eurosport 1, with additional coverage available on DMAX, and Eurosport Player – the company’s OTT platform. Eurosport 2, the pay-tv sports channels, will feature additional exclusive coverage.
“We are excited to bring German fans an outstanding Olympic Games experience that will be highly comprehensive and in-depth. For the first time, our multi-platform approach will give fans the opportunity to enjoy every single moment live, with all of the data available in real time, for every German athlete and every event. Building on the strong legacy of the past, our extensive free to air coverage will be enhanced by live and on demand action across all screens to share the inspiration of the Olympic Games with the next generation of passionate fans in Germany,” said Susanne Aigner-Drews, SVP & General Manager Discovery Networks Germany.
She added: “As the world’s number one storyteller, Discovery is particularly excited that we will be working closely with the German Olympic Sports Confederation and the National Federations to bring to life the incredible stories of German Olympians as they strive towards their ultimate goal.”