France: HD boosts DTT channel revenue
December 6, 2016
From Pascale Paoli-Lebailly in Paris
The 15 French FTA DTT commercial channels, launched in 2005 and 2012, recorded revenues of €753.5 million in 2015, accounting for 14 per cent of the overall total covering the 22 FTA national channels (€5.5billion).
Financial analysis of FTA DTT channels published by TV regulator CSA also shows that the 8 per cent growth was notably pushed forward by the activity and 44 per cent growth of the six DTT HD channels 6ter, Chérie 25, HD1, l’Equipe 21, Numéro 23 and RMC Découverte launched in December 2012. Their overall turnover amounted to €127.3 million, equating to 17 per cent of the FTA DTT market, public channels included. Ad revenues increased by 51 per cent to €125.3 million.
The 2012 DTT channels have all budgets ranging from €20 million to €40 million, with the exception of Numéro 23, L’Equipe 21 and Chérie 25.
The revenues of the channels previously launched in 2005 has been stable over the last two years at €626 million.
The CSA points out however that all the 2005 and 2012 channels posted a negative overall result at -€124.2 million in 2015. The nine DTT channels launched in 2005, which include D8, Gulli, NRJ 12, BFM TV and W9, show overall cumulative losses of €711 million at the end of 2015.