In addition to announcing its half-year results, Sky has revealed plans to launch Sky TV without the need for a satellite dish for the very first time in the UK. The move will see millions of homes, currently unable to install a satellite dish, able to enjoy the best entertainment on Sky. Delivered through a box over broadband, the service is expected to launch in the UK in 2018.
Following a strong response from customers to Sky Q, there are now more than one million boxes in around 600,000 homes in the UK. According to Sky, it is already changing viewing habits, with customers watching 10 per cent more TV compared to those with Sky+, as they benefit from a more visual interface alongside personalised recommendations.
As part of its commitment to delivering the best customer service Sky is also launching the new My Sky app. With more and more people turning to their phones to manage their life admin, the app will make it quicker and easier than ever. Customers can check their broadband speed, review their monthly bill on the move, change how and when they pay and get help and support with simple step by step videos and articles.
Stephen van Rooyen, Sky UK’s Chief Executive, said: “This year is about giving our customers even more quality, choice and value. We’re planning to launch our Sky TV service without the need for a satellite dish for the very first time, giving millions more homes the chance to enjoy TV with Sky Q. We are continuing to build our European TV production studio, with 100 original series going into production. And with innovations like the My Sky app, we are finding new ways to make our customers’ lives simpler.”