Advanced Television

Cord Cutter, Cord Never streaming tastes differ

April 24, 2017

Though they share one thing – the lack of a traditional paid cable or satellite TV subscription – Cord Cutters and Cord Nevers in the US differ in a host of ways, including their tastes in streaming video platforms and shows, according to findings from GfK MRI’s Cord Evolution studies

The research firm suggests that

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Categories: Articles, Consumer Behaviour, OTT, OTT, Research