Discovery signs two Asian deals
April 26, 2017
Discovery Networks Asia Pacific has announced two new partnerships across Asia, with VS Media – a MultiChannel Network (MCN) that super-serves digital natives in Greater China with more than 120 million subscribers and 320 million video views a month, and Tabilabo – a rapidly growing digital media businesses in Japan.
“These exciting digital-first initiatives are the first steps in Discovery’s long-term strategy to accelerate our growth in Asia with digital at the core,” said Arthur Bastings, President & Managing Director, Discovery Networks Asia Pacific. “We are deeply committed to engaging more viewers across more screens than ever before, building our presence on new platforms and attracting young passionate communities that advertisers want to reach with unique branded content opportunities through VS Media and Tabilabo’s extensive networks and strong base of millennial audiences.”