Limelight Networks, a global player in digital content delivery, has launched an offer to reduce online video re-buffer rates for new customers by 10 per cent or more. The limited-time offer is backed by a money-back guarantee and the company will match customers’ existing delivery pricing.

“We know how critical performance is for our customers, and we’ve radically improved the video viewing experience,” said Bob Lento, Limelight Networks CEO. “We’ve made optimisations to our network and developed new software technology to accelerate and improve the consistency of video delivery speeds, which will lead to higher end-user satisfaction. We believe this new technology makes us the highest-performing video CDN in the world and enables us to extend this performance guarantee.”

“Video content is driving global internet traffic growth. And while it’s not the most expensive piece of the business model, video delivery is becoming one of the most important factors in determining success and failure. Recognizing this, we’ve developed, tested and deployed software that will give our customers a competitive advantage in delivering content. With today’s offer, people can try it and see the impact for themselves,” said Lento.

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