DMC, the European media gateway, has announced the launch of its full-IP virtualised playout platform – a European first. DMC’s fully virtualised software defined ‘private broadcast cloud’ provides a step-change in industry innovation and enables its customers to benefit from the agility and flexibility of an all-IP world.
Hosted at DMC’s network operations, media management and distribution facility in Amsterdam, the platform provides international content owners with a passport to 700 million European viewers. The platform, which delivers 30 channels today, will be used by more than 80 channels in Europe from September st1 2017, following the full migration of remaining channels from DMC’s former facility. The DMC platform was enabled by a number of key partners including Cisco, Equinix, Pebble Beach Systems, Red Hat, Super Micro and VMware.
Raymond Lamphen, General Manager and Vice President at DMC, said: “Being shortlisted for an IBC Innovation award is a great honour and reinforces our belief that future video services will rely on a fully virtualised, private broadcast cloud – a concept that we have turned into a fully operational platform in less than two years. The success of this launch is testament to the vision, skill and endeavour of our entire team and the support and trust of our customers, who have embraced the opportunity to move towards a fully virtualised IP approach to media management and playout. We are excited to use our pioneering heritage of creativity and ambition and extensive knowledge of the media market to act as the passport to Europe for content owners everywhere.”