UK Media department in Digital rebrand
July 3, 2017
By Colin Mann
In a move that acknowledges the way the UK Department for Culture, Media and Sport’s remit has evolved, the Prime Minister and Culture Secretary Karen Bradley have agreed a departmental name change. The Department will continue to be referred to as DCMS in all communications, but is now the department for Digital, Culture, Media and Sport.
Secretary of State for Digital, Culture, Media and Sport, Bradley noted that the Department celebrates its 25th anniversary in 2017, suggesting it was now fitting now to include Digital in the name. “The department has taken on significant new responsibilities in recent years, so that half of its policy and delivery work now covers the digital sectors – telecommunications, data protection, Internet safety, cyber skills and parts of media and the creative industries,” she added.
The Department says its traditional core remains as important as ever, covering Arts, Culture, the Creative Industries, Sport, Tourism, Heritage, Gambling, boosted by responsibility for civil society, charities, volunteering and innovative financing to create an inclusive economy. “This work makes an essential contribution to driving growth and enriching lives,” it concludes.