Scripps launches HGTV in South Korea
July 24, 2017
Scripps Networks Interactive has announced the continued expansion of global home and lifestyle channel HGTV in South Korea. Immediately available, HGTV has launched in HD on KT olleh tv as the first-ever regional channel dedicated exclusively to the growing home and lifestyle category in Korea.
“HGTV is highly regarded as the preeminent destination for home-related content around the globe, with the interest in and demand for such programming only continuing to grow,” said Leena Singarajah, Managing Director, Asia, Scripps Networks Interactive. “We have seen HGTV garnering great success in Asia and are confident that it will be welcomed by audiences in Korea.”
“Scripps Networks Interactive offers a robust lifestyle channel portfolio that have worldwide appeal. We are certain that the launch of HGTV on KT is a great way for Korean audiences to become familiar with the high quality and diverse lifestyle content that the channel has to offer,” added Ari Park, Head of Distribution at LYD Networks, who secured the carriage of the channel on the platform.