Sky to air Grenfell charity football match
August 17, 2017
Sky is to broadcast Queens Park Rangers’ charity football match on September 2nd in aid of the West London community affected by the Grenfell Tower fire.
The match, branded #Game4Grenfell, will see former football professionals, celebrities and special guests play a 90-minute match at QPR’s 18,000-capacity Loftus Road stadium in Shepherd’s Bush, the closest league ground to Grenfell Tower. Sky will broadcast the game on Sky 1 and Freeview channel Pick, with the event kicking-off with a special pre-match from show from 2pm featuring players and pundits, alongside those affected by the events in West London.
A number of well-known personalities are lining up to take part in the afternoon’s events including Jarvis Cocker, Serge Pizzorno, Richard Ashcroft, Olly Murs, Tinie Tempah, Jamie Dornan, Paul Merson, Les Ferdinand, David Seaman and Alan Shearer. Peter Crouch is confirmed to feature alongside his childhood friend Gregg Jules, a fire-fighter who was directly involved in the relief effort. Sky Sports’ Chris Kamara will match report on the day.
The event has been organised by QPR in the Community Trust group and being supported by Marcus Mumford, lead singer of Mumford and Sons, who lives near to Grenfell Tower and has spent time with survivors and their families since the disaster. Marcus, in conjunction with QPR in the Community Trust and various other local organisations, is the driving-force behind a recently-launched free summer football programme at the Westway Sports Centre for the young children of Grenfell.
Commissioned by Director of Sky Arts and Entertainment, Philip Edgar-Jones, and Commissioning Editor, Arts and Entertainment, Shirley Jones, the live match will be produced by Legends TV with Expectation taking the helm of the pre-match, half-time and post-match appearances.
Edgar-Jones said: “Through the power of football, the aim for #Game4Grenfell is to raise funds for those affected by the tragic events of June. We hope our broadcast will let millions of people across the country stand together with the Grenfell community on 2nd September.”