Insight TV, a producer and broadcaster of adventure travel and extreme sports genres in 4K, has signed a content distribution contract with SK Broadband and is utilising Media Excel’s HERO 4K HEVC Decoder product for this deployment.
SK Broadband, the Seoul-based telco and one of the largest broadband operators in Korea, now distributes Insight TV’s popular 4K channel. Insight TV UHD is available on B tv UHD, SK Broadband’s IPTV platform and on OKSUSU, its OTT service. Hyung-hee Lee, CEO of SK Broadband, says, “As a major player in Korea’s telecoms market, we are used to delivering state-of-the-art services to our subscribers. Our viewers expect UHD programming that reflects their interests and aspirations and Insight TV brings new exciting international content and delivers on every level”.
“A key aspect of Insight TV’s competitive advantage is the Quality of Experience—both for our content and distribution. We have been deploying Media Excel’s HERO 4K Decoder for over a year now in several of our high profile services worldwide, and we are very pleased with its quality and reliability. For SK Broadband, we were also able to take advantage of HERO’s standards conversion feature in order to deliver our live content to multiple sites and markets, seamlessly,” says Rian Bester, CEO of Insight TV.
Media Excel’s HERO 4K Decoder was introduced 18 months ago at NAB 2016, and since then, it has been deployed in high profile events and 24×7 UHD services for telcos and satellite operators worldwide. Its unique features includes: HEVC Main 10 4:2:2 decoding for up to 120Mbits, proven compatibility with HEVC/AVC bitstreams from all major UHD encoder vendors, ad signaling, closed captioning, HDR-10 & HLG, frame rate up/down conversion, full-HD down-conversion and multi-track audio with Dolby Digital. Furthermore, the product’s versatility enables ingest from IP/GigE, DVB-ASI as well as native playout/playlist. It can also be utilized as a quad channel FHD HEVC/AVC Decoder.
“At Media Excel, our most precious asset is our customers, and we strive to contribute to their success. We are delighted to see Insight TV win yet another high-profile deployment, and we are pleased to be contributing to the quality, reliability, and richness of their offering. Our HERO 4K HEVC Decoder is a mature, versatile, and dependable product that our customers and partners entrust with their most valuable content and services,” shares Nikos Kyriopoulos, Product Director of Media Excel.