Spain: Samsung, beIN CONNECT 4K football deal
September 22, 2017
From David Del Valle in Madrid
Samsung Electronics Iberia and beIN CONNECT have signed an agreement to broadcast Real Madrid and Barcelona football matches from La Liga and the final of the Champions League in 4K on Samsung’s Smart TVs with the beIN CONNECT app.
Viewers with Samsung Smart TVs and the beIN CONNECT app will be able to watch the football matches in 4K every weekend – one live through the channel beIN LaLiga 4K, and the other on OTT.
The beIN CONNECT app is already available in all Samsung’s QLED and UHD TV sets. Users must register to watch the matches.