CBS UK channels prosper in 2017

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UK Channels CBS Reality, CBS Action, CBS Drama and Horror Channel, which are owned by AMC Networks International – UK (AMCNI) and CBS Studios International announced that 2017 was their best ever year yet of SOCI (share of commercial impacts) growth for advertisers, resulting in a delivery of 2.58 per cent of the UK’s adult commercial TV audience in 2017. This is a 4 per cent increase against 2016 and an 18 per cent increase against two years ago.

The CBS UK Channels also garnered an overall UK audience share of 1.51 per cent in 2017, up 4 per cent on 2016 according to official BARB data. The channels’ record-breaking month was May with 1.62 per cent share of UK viewers, and the strongest share of UK viewers was reached on 24th September with 1.92 per cent.

Kevin Dickie, SVP, Channels Group, UK, MEA & Poland, AMC Networks International, said, “2017 was another record year of audience delivery for our CBS portfolio in the UK with another 4 per cent growth in our share of the market. We remain focussed on maintaining this growth by producing more original crime content for CBS Reality; bringing iconic series such as ER and Dynasty to CBS Drama and featuring the best in horror, sci-fi and fantasy on Horror Channel and the top detective and western dramas on CBS Action.”

Robert Haiat, SVP Business Development from CBS Studios International said, “With strong brands and a wide range of compelling programming, the CBS UK channel portfolio continues to make a strong impact in the market. We are looking forward to working with the AMCNI team to deliver viewers and advertisers a robust schedule of CBS Original Series and world-class library programming in 2018.”

CBS Reality is the most watched factual entertainment channel in the UK amongst adult women and the tenth most watched non-PSB channel amongst all adults1. The channel has upped its original programming slate by premiering seven new series and one new documentary in 2017.

2017 saw Horror Channel produce its strongest ever year of viewing with audiences up 10 per cent year on year and 26 per cent in the final quarter of the year making the channel one of the fastest growing in the UK with over 6 million adults tuning in every month. Upcoming premieres include Insidious, 28 Days Later and 28 Weeks Later, alongside Star Trek: Next Generation, Star Trek: Enterprise, Seaquest DSV, Andromeda.

Both CBS Action and CBS Drama enjoyed their strongest years on record, respectively.

CBS Action audiences increased by 7 per cent year on year with over 4 million adults tuning into the channel monthly while CBS Drama delivered an 11 per cent increase with over 2.5 million adults watching.

 


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