Ericsson offloads 51% Media Solutions to One Equity

Ericsson has concluded its major review of its broadcast and media solutions businesses. Having separated broadcast into Red Bee Media – which remains an Ericsson company – it is offloading 51 per cent of Media Solutions to One Equity with all assets and employees moving across to a new entity.

In the review, Ericsson said it evaluated different opportunities for both units, including partnerships, divestments, and a continued in-house development, based on what generates the best long-term value for Ericsson.

As a first step in assessing strategic opportunities, Ericsson has implemented substantial performance improvement programmes while continuing to invest in the respective business. Both units have made significant progress during 2017.

“Media Solutions and Red Bee Media are leading providers of media products and services, and with the performance improvements that are currently being implemented, we see future upsides to both businesses,” advised Börje Ekholm, President and CEO, Ericsson. “We are confident that the direction we announce today will enable us to create the best long-term value, for both our customers and our shareholders.”

Media Solutions

Ericsson has partnered with One Equity Partners, a private equity firm with deep expertise in media and telecom investments, to further develop Media Solutions. Ericsson will retain 49 per cent of the shares in the company. This structure will establish Media Solutions as a leading independent video technology company with strong and committed financial support driving continued investment in innovation and growth. The terms of the transaction are confidential.

Ericsson and One Equity Partners will form an independent company and will develop the business in line with its new business plan. The performance improvement initiatives initiated in 2017 will continue, and are showing tangible results.

Media Solutions employees and contractors, as well as specified assets and liabilities, will transfer to the new company upon closing. Ericsson and OEP are committed to a seamless transition for employees, customers, partners and suppliers.

The divestment will not result in significant restructuring charges.

Closing of the transaction is expected in Q3 2018 and is subject to customary closing conditions, including regulatory approvals.

After the transaction is closed, Ericsson’s share of the business will continue to be reported in segment Other.

Red Bee Media

During 2017, Ericsson has successfully been running a performance improvement programme for Red Bee Media (former Broadcast and Media Services), and significant progress has been made, both in operational efficiency and cost savings.

Ericsson will continue to develop Red Bee Media as an independent and focused media services business, with the execution of the performance improvement and legal separation activities, initiated in 2017, as top priorities.

“Red Bee Media is already today a leading broadcast and media service provider, with a strong customer base among the top tier broadcasters and service providers,” commented Steve Nylund, CEO, Red Bee Media. “Our focus is now on improving and transforming Red Bee Media, in partnership with our customers, to enable our full potential as an independent and focused media services business.”

Full Year 2017 adjusted operating income for Red Bee Media was SEK -0.3 billion. Full year revenues were SEK 2.5 billion. Though still negative, the Q4 2017 adjusted operating income for the Red Bee business was significantly improved year on year, driven by cost and efficiency improvements. The Red Bee Media business will continue to be reported in segment Other.

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