Vimeo adds social distribution tools

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Vimeo has added two social distribution tools designed to help creators expand their audience while simplifying their workflow. First, the launch of Simulcast allows live events to be simultaneously streamed from the Vimeo platform to multiple destinations including Facebook, YouTube, Twitch and Periscope. Second, Vimeo’s Publish to Social feature allows creators to natively publish their videos to Facebook and YouTube with just one click. Both features are available to members of specific paid Vimeo plans, with more social platforms to be added in the coming months.

“We are committed to helping creators succeed anywhere – on and off Vimeo. As ad-supported platforms become increasingly walled off to keep content on their sites, we are building new ways to be an agnostic distribution hub, so creators don’t have to choose,” said Anjali Sud, CEO of Vimeo. “Our new social distribution tools will give Vimeo creators a wider audience, deeper engagement, and a fundamentally simplified distribution process.”


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