Ebiquity, an independent, tech-enabled marketing analytics consultancy, has announced the appointment of Rob Woodward as non-executive director and Chairman Designate, with effect from March 1st. He will succeed Michael Higgins who has been Chairman for the past 12 years and will step down from the Board following the AGM on May 9th 2018.
Woodward was Chief Executive Officer of STV Group, the Scottish media group, for nearly 11 years until January 2018, where he led their successful transformation into a preeminent digital media group and oversaw a dramatic growth in the share price.
Woodward commented: “Ebiquity is leading the charge in independent marketing analytics. Following the sale of its Advertising Intelligence business, Ebiquity is now at an exciting pivotal moment in its evolution and I look forward to supporting the development of the company into a higher growth consultancy that capitalises on strong market opportunities.”