Inview Technology, the broadcast/OTT software and service specialist, has successfully unified the UI, branding and services for the wholly owned subsidiary of PLDT and pay-TV operator in the Philippines, Cignal TV entire product range.
Inview has provided an over-the-air upgrade for Cignal’s existing SD set-top boxes consisting a unified UI, feature rich EPG and advertising. Inview are further supporting Cignal by deploying a range of new monetisation features over the coming months which are designed to help Cignal significantly increase its subscriber revenues through increasing subscriber ARPU and reducing churn.
The same Inview platform has been integrated across Cignal’s new HD and Hybrid set-top boxes to ensure an improved and consistent user experience across all of their three ranges of set-top boxes for the Filipino Pay TV market.
“We are thrilled to have created a unified branded look and feel across all of Cignal’s new and existing set-top boxes, helped to defer capex and reduce churn by raising the overall customer experience. We look forward to continuing our work with Cignal, one of South East Asia’s leading DTH operators, and providing our expertise on the monetisation of services to significantly increase ARPU” commented Raza Ansari, SVP Asia Pacific at Inview.
Benet Galang, Head of Network Engineering and Operation at Cignal TV said “We were surprised how Inview was able to add new features to our existing legacy boxes as everyone else told us we would need to replace these boxes, which is very costly to do. To have Inview’s platform integrated onto all of our products with the same UI, branding and features is a great service and we are very happy with the outcome. We look forward to further innovating with them to increase revenues.”