To expand OTT adoption, Syncbak has unveiled its SBTV platform, which enables local broadcasters to quickly and easily build OTT channels and the corresponding SBTV app that provides consumers with access to local programming from anywhere in the US – live or on-demand – on any device. Syncbak created the technology that powers live OTT, allowing networks, stations and studios to broadcast anything, anywhere and unlock new revenue.
Syncbak’s SimpleSync platform, which now powers more than 7.5 million hours of live local programming on services such as CBS All Access, Hulu, fuboTV, and hundreds of local station apps and websites, serves as the backbone for SBTV.
“I started Syncbak to connect every broadcaster to every viewer over the Internet. With SBTV our aim is even higher – to connect broadcasters, viewers, content owners, and advertisers. We see this as the future of OTT,” said Jack Perry, founder and CEO, Syncbak.