Accenture is helping KPN enhance its customer experience by providing the Dutch telecommunications company with the Accenture Video Solution (AVS) – a hybrid IPTV and OTT platform – for the delivery of video and related services. The five-year agreement enables KPN to continue to scale its video business while providing new capabilities to accelerate innovation in an increasingly competitive market.
The agreement builds upon the success of KPN iTV, an interactive digital video service that Accenture helped KPN launch in 2012. KPN iTV enables customers to manage their viewing experience via a smartphone or tablet, whether streaming live television, playing back previously aired items, accessing on-demand content, recording and playing programmes, viewing electronic programme guides or searching for content.
“To compete in today’s digitally disrupted environment, communications providers must give their customers first-class products, and that means providing new and highly relevant experiences, content, services and offers when users need them most,” said Sef Tuma, global head of Accenture Digital Video. “By making strategic investments in its digital video business, KPN is better equipped to deliver innovation that in turn provides a solid foundation for its core service proposition while enabling expansion into new revenue models.”