Global sports provider Eleven Sports has secured exclusive rights to the 2018 PGA Championship in the UK and Ireland. The centenary edition of the golf major, which runs from August 9th to 12th at the Bellerive Country Club in St. Louis Missouri, will be the official launch event on Eleven Sports.
There will be three ways to watch the action; All four rounds will be shown free of charge through a 7-day trial on the Eleven Sports’ online platform , and on iOS and Android mobile and tablet apps. The first two rounds will also be streamed for free on Facebook LIVE through the Eleven Sports UK page.
The Eleven Sports online platform and the mobile and tablet apps will be launched ahead of the event starting in early August, when details of how to subscribe, plus the pricing plan for the premium action on Eleven Sports beyond the PGA Championship will also be announced.
“Launching Eleven Sports in the UK and Ireland with such a prestigious event as the 100th PGA Championship, confirms our position as a major player in the market,” said Danny Menken, Group Managing Director, Eleven Sports. “We are looking forward to maximising this fantastic opportunity to appeal to existing golf fans through comprehensive free-to-air live coverage and analysis, while also growing new audiences with our fresh and innovative ways of delivering leading sports action.”
“It is a tremendous way to celebrate the 100th PGA Championship by becoming the inaugural free-to-air program on Eleven Sports in the United Kingdom and Ireland,” said PGA of America Chief Commercial Officer Jeff Price. “We are excited that Eleven Sports will deliver major championship golf to diverse audiences through multiple, leading-edge digital platforms that are uniquely designed to connect to both the modern day and the next generation of fans.”
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