VRV, a fandom-focused video aggregation platform, has partnered with Nickelodeon to become the launch partner for NickSplat, available now as an OTT channel in the US on VRV.
NickSplat is a multi-screen destination that includes popular Nickelodeon content from the 1990s and beyond across television and social platforms. Nickelodeon collaborated with VRV to create a NickSplat-branded streaming channel that features a rotating selection of nearly 30 series of Nick’s most popular nostalgic animated and live-action programming. Titles include AAAHH!!! Real Monsters, All That, Are You Afraid of the Dark?, CatDog, Clarissa Explains It All, Doug, Kenan & Kel, Legends of the Hidden Temple, Rocko’s Modern Life, The Angry Beavers and The Wild Thornberrys, among others, with additional series to be added at a later date. NickSplat is available to purchase a la carte for $5.99 per month, and will be included in the VRV premium bundle for $9.99 per month.
“Using the VRV platform, our goal is to empower both traditional media and popular digital brands to launch or extend their OTT channel presence,” said Eric Berman, head of content partnerships, VRV, Ellation. “Our partnership with Viacom is a first of its kind. We’re very proud to be the premiere launch partner to bring a NickSplat channel into SVoD and share these nostalgic series so our passionate audience can fall in love with them all over again.”
“VRV, with a sophisticated user base that loves the best in animation, is the perfect platform to launch our NickSplat channel,” said Sam Cooper, Viacom Executive Vice President of Distribution and Business Development Partnerships. “Viacom’s content – including our deep library of genre-defining television – is highly in demand, and our audiences are always looking for new and innovative ways to enjoy our programming. We’re committed to finding the best partners to bring our individual brands direct to the consumer, and this relationship with VRV is an exciting step forward in our strategy.”