Off the Fence, Axonista to launch The WaterBear Network.

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The WaterBear Network is an interactive video-on-demand platform which is built on three primary pillars, Watch, Join, and Save.   Viewers will be inspired by premium content. They will join a fast-growing global community through the advanced interactive technology platform. Finally, they will be able to take action to improve our future by participating in local and global science, education and environmental initiatives.

Off the Fence / WaterBear Network founder and owner, Ellen Windemuth has created this project with Off the Fence’s digital division headed by WaterBear MD Victor Eckard. The new technology will connect the world’s NGOs with the next generation of global changemakers. “Our mission is to connect, inform and empower individuals, companies and other organizations across the world to take action and have a positive impact on our future”.

WaterBear has chosen to partner with Irish leading video technology company Axonista to develop the platform. Axonista CEO, Claire McHugh said “The WaterBear Network is one of the most inspiring and ambitious companies we’ve worked with, and a great use of new technology to augment digital storytelling and bring brands closer to their audience.”

Based upon strategic partnerships between the WaterBear Network and global and local NGOs, foundations, industry experts, educational institutions, scientists, photographers, musicians and celebrities, the premium content offered by the WaterBear Network will be significantly expanded with additional information regarding key environmental concerns, learnings, facts and solutions.

Speaking at this year’s Wild Screen Event – known within the industry as “the BAFTA’S of Natural History” with many inspiring people and companies attending, Victor Eckard, Managing Director of the WaterBear Network, said “Our interactive platform will empower our viewers to engage with our partners, their strategic initiatives, projects and specific causes. Our service will enable our subscribers to take action and make real a positive impact”

The WaterBear Network will fill an important gap between broadcasters/TV Networks and consumers, and Off The Fence will be working closely with the global broadcast partners to enable and facilitate the production and distribution of high quality films and series for people who care about our future on this planet.


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