Advanced Television

Apple SVoD launching early 2019?

October 24, 2018

Apple’s long-rumoured SVoD service is reportedly set to launch in the US early next year, with a global expansion to follow soon after in over 100 countries.

According to a report originating from The Information, citing three separate inside sources, Apple’s original content will be made available for free to Apple device owners, but Apple will still encourage users to sign up for subscriptions from other networks such as HBO and STARZ.

Apple is said to have started negotiating with content providers about what it will pay to carry TV shows and movies, but – much like Netflix – programming is not expected to be the same in each country.

Apple already has a number original TV series in the works, and some with high-profile actors (including Reese Witherspoon, Jennifer Aniston, Kristen Wiig and Steve Carell) as well as a reboot of Steven Spielberg’s Amazing Stories. Apple has also deals in place with Oprah Winfrey and Sesame Workshop for new shows.

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