Viacom International Media Networks (VIMN) announced its latest partnership in Germany with multiplay telco Deutsche Telekom to launch Nick+, a branded Nickelodeon area on Deutsche Telekom’s MagentaTV service on March 1st.
The partnership includes 900 episodes of Nickelodeon content from animated hits such as SpongeBob SquarePants, The Loud House and Teenage Mutant Ninja Turtles, as well as live-action series such as Henry Danger, The Thundermans, and local Nickelodeon Germany production Spotlight.
“Partnering with Deutsche Telekom to bring Nick+ to their SVoD platform represents an important part of our strategy in this region,’ said Raffaele Annecchino, President and MD of Viacom International Media Networks Southern and Western Europe, Middle East and Africa cluster, ‘The launch of Nick+ not only speaks to the power of the Nickelodeon brand, but is also a great example of the ongoing evolution of our business model to maximise our offer for digital consumers by delivering our content to them on the platforms they prefer.”
MagentaTV combines linear TV, VoD content, catch-up services, as well as streaming services and exclusive content on one platform. The service offers around 300 channels and more than 100 HD channels, selected UHD content, as well as time-shift, restart and replay functionality.