Spain’s two largest private TV companies, Mediaset and Atresmedia, experienced mixed fortunes in 2018 in terms of financial results.
Mediaset increased its profits by 1.4 per cent to €200 million, whereas Atresmedia saw its fall by 37.9 per cent to €88.2 million.
The ad crisis and the fall in revenues accordingly are the main reasons behind the results.
Atresmedia made €969.2 million in revenues, down 0.9 per cent, with EBITDA going down €15 million to €170.6 million. TV Ad revenues dropped by 2.4 per cent to €829.4 million.
Mediaset’s EBITDA grew by 4.5 per cent to €274 million. Revenues reached €981.6 million, down 1.5 per cent with TV ad revenues decreasing by 0.6 per cent to €963.6 million.