The Asia Pacific pay-TV sector is vibrant, with both subscribers (up by 68 million) and revenues (up by $2.35 billion) forecast to rise over the next five years. However, these forecasts are lower than the previous report, mainly due to many cable subscribers in China converting to OTT.
Simon Murray, Principal Analyst at Digital TV Research, said: “IPTV is the biggest pay-TV winner – adding 83 million subscribers between 2018 and 2024 to take its total to 272 million. Much of this growth will happen in China [up by 40 million] as cable subscribers convert to OTT or IPTV and in India [up by 28 million].”
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