PewDiePie, DLive live streaming partnership
April 10, 2019
By Colin Mann
DLive, a disruptive live streaming platform that leverages blockchain technology to reward both creators and viewers, is now the exclusive live streaming platform for famed content creator, PewDiePie.
As the world’s largest independent content creator with over 100 million fans across the globe, the partnership between PewDiePie (real name Felix Kjellberg) and DLive is one of the biggest livestreaming deals to date. Starting April 14th, PewDiePie will stream exclusively weekly on DLive.
For years, creators have built communities of viewers on traditional content platforms that do not adequately reward creators for the value of their content. Some platforms take up to 50 per cent of creators’ income, decreasing the viability and livelihood of the community. To solve this problem, DLive has pioneered a new ecosystem known as the Value-Sharing Content Economy, built on three major principles: (1) a rewards system that incentivises creators and viewers to create and support high-value content, (2) decentralised ownership of the platform and its contents, and (3) zero platform cuts. Guided by these three principles, DLive aims to revolutionise the interactions between content creators, viewers and content platforms.
“DLive is a place where instead of competing against each other, it benefits creators to support one another. With no platform cuts, we incentivise everyone to create the highest quality content for viewers,” said Wilson Wei, Co-Founder of Lino Network. “PewDiePie has always been a fierce advocate for the value that creators bring with their hard work, time, and effort, and he believes in DLive’s vision. Our livestreaming platform has the potential to forever change how creators are represented in this industry, and we’re proud to have PewDiePie help us lead this charge.”
“I’m excited to start live streaming again regularly,” declared Kjellberg. “DLive is great for me because I’m treated like a real partner, just like all of the other streamers on DLive’s unique platform.”
With over 3 million monthly active users, and 35,000 active streamers, DLive is available online at DLive.tv and via its Android and iOS apps. DLive is built using Lino, a fully transparent, decentralised blockchain protocol with core innovations for the content industry. Content creators, viewers and other participants in the ecosystem can earn rewards for their participation and contributions to DLive in the form of Lino points, the native cryptocurrency of the Lino blockchain.