Advanced Television

8K display sales to see strong growth

April 30, 2019

By Chris Forrester

Sony’s price tag of $70,000 for its giant 8K LCD display is a big ask, but prices will soon fall.  A Research and Markets study said that today’s typical 4K displays will be “immediately succeeded in the fullness of time” by these new 8K units – and quickly grow in value.

Their forecast says that even though today’s sales of 8K displays are – at best – embryonic, and not helped by a lack of 8K programming (other than in Japan, South Korea and China), 2017’s global sales of 8K units worth some $2 billion will increase to just over $68 billion in 2026.

Research and Markets said that this is a CAGR of a spectacular 47.6 per cent.

Some of the key factors influencing the market growth include monetary support by governments, progress in display technology and rising demand for larger-sized televisions with advanced resolution. “However, limited 8K content availability is restraining market growth,” admits the study.

“[The] television segment is expected to have significant growth in the overall 8K technology market. Clients are showing attention in large-screen TVs with better picture quality as they want theatre experience at home. By Geography, APAC is expected to hold a considerable market share during the forecast period. APAC is residence to major 8K product manufacturers. Companies in this region are boosting their construction and broadening their distribution,” it added.

Categories: Articles, Equipment, Equipment, Research, UHD, Ultra-HD/4K