Hong Kong: PCCW scores EURO 2020 rights
May 8, 2019
PCCW Media has secured the exclusive rights in Hong Kong for the UEFA EURO 2020 tournament, and will broadcast the tournament exclusively across Now TV, Now E and ViuTV.
UEFA EURO 2020 will be held in 12 cities across 12 European countries, and 24 national teams will compete for the championship from June 12th to July 12th 2020.
Now TV and Now E will exclusively broadcast all matches live for Hong Kong viewers, while ViuTV will broadcast selected matches live.
Janice Lee, Managing Director of PCCW Media Group, said, “PCCW Media is excited to acquire the exclusive pay-TV, free TV and OTT rights of UEFA EURO 2020™. Now TV has broadcast every cycle of the UEFA EURO since 2008. With our extensive experience in producing and broadcasting large-scale international and local sporting events, alongside the local production strength and creative productions from ViuTV and the OTT flexibility from Now E, we aim to offer an all-round viewing experience to Hong Kong viewers. Whether viewers are enjoying the matches on a live or on-demand basis, and whether they view them on TV, Internet or mobile platforms, we will strive to make this mega event a most remarkable football viewing experience.”