BFI launches SVoD service in US

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The BFI, the UK’s lead organisation for film, has announced that BFI Player Classics, a curated SVoD collection of quintessentially British films from Brighton Rock to The Man Who Fell to Earth, is now available to audiences all over the US on The Roku Channel.

Distinct from BFI Player’s UK offering, BFI Player Classics launches with a collection of approximately 140 British or British co-production films, picked by BFI experts. Among the prestige filmmakers are Alfred Hitchcock (pictured), John Schlesinger, Ken Russell, Lindsay Anderson, Michael Powell and Emeric Pressburger, Nicolas Roeg, Ridley Scott, Sally Potter and Terence Davies.

New customers will have access to a 7-day free trial to familiarise themselves with the service, after which it will automatically turn into a paid subscription for $5.99/month unless cancelled before the trial ends.

Edward Humphrey, Director of Digital at the BFI said: “We’re very excited to bring BFI Player Classics to audiences in the US. The BFI brand is already well-known to discerning American film lovers through our home entertainment releases, Sight & Sound magazine and web publishing. With the launch of BFI Player Classics, those brand values of expert curation, high quality programming and rich contextualisation can now be enjoyed through a distinctively British streaming service.”


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