DTH operator Dish TV India Limited has partnered with video technology provider Kaltura for its OTT platform Watcho. Kaltura TV Platform powers Watcho’s multiscreen access to linear, VoD and time-shifted TV along with third-party content.
The partnership will cater to satisfying the evolving entertainment needs of Indian audiences by continuously learning about their content consumption habits. Kaltura TV Platform will ensure smooth operation of Watcho on multiple devices with its high-end technology.
“It is a great honour for us to be the partner of choice for Dish TV, the largest DTH operator in India, and the latest addition to our growing customer base in APAC and India specifically,” said Ron Yekutiel, Kaltura Co-founder, Chairman and CEO. “Watcho goes way beyond a ‘TV Everywhere’ service providing a personalised TV experience. We are proud to be the backbone that powers this new Cloud TV service for Dish TV’s existing subscribers and new users as well and look forward to working closely with Dish TV as Watcho continues to evolve.”
Watcho includes live, VoD and time-shifted TV content. It is also the first OTT service to feature user generated content allowing users to create and upload their own content to Watcho. The flexible service is designed to address the large base of over 23 million subscribers of DishTV and d2h and is also open to new users. Watcho provides access to a large VoD content library of originals, movies and popular shows, and not just linear TV service.
“Watcho is an exciting new offering that caters to the evolving demands of today’s consumers on how they want to consume content,” added Anil Dua, Executive Director and Group CEO, Dish TV India Limited. “The Kaltura TV Platform combined with our team’s deep expertise has helped us to pace up our TV transformation journey, and today we are thrilled to offer our users a flawless and personalised viewing experience on the device of their choice.”