Discovery has appointed Paul Rehrig as General Manager, Eurosport Digital. He joins Discovery and Eurosport from AMC Networks where he served for nearly eight years as EVP of Digital and Business Development.
In his new role at Discovery, Rehrig will oversee the development and implementation of strategies to enhance and grow Eurosport’s suite of digital direct-to-consumer products, including the Eurosport App, Eurosport Player – the Europe-wide live sport streaming service – and Eurosport.com – the online sports news website engaging more than 30 million unique users per month.
Rehrig will report to Peter Faricy, Discovery’s CEO, Global Direct-to-Consumer, and will be based in London where he will work closely with Andrew Georgiou, who joins Discovery later this year as President, Eurosport and Global Sports Rights & Sports Marketing Solutions, as well as the Eurosport and Discovery EMEA leadership teams.
Faricy commented: “We are thrilled to welcome such a distinguished leader with a proven record of launching and running successful direct-to-consumer businesses and products globally. Paul is the perfect fit to lead our outstanding Eurosport Digital team as we focus on building products that sports fans love. As we look to the exciting opportunities ahead, Paul will ensure Eurosport delivers the immersive multi-screen products and experiences that are essential for powering people’s passions and engaging targeted global communities around sport.”
Rehrig added: “I have been hugely impressed by how Eurosport has become a digital pioneer and leader in sports under Discovery’s leadership. Serving sports fans with programming and content across Europe is a significant responsibility and I’m thrilled to lead such a world-class team. There is a massive opportunity to enhance and expand Eurosport’s digital product experiences and innovate in myriad ways that more deeply engage fans and build audiences and subscribers across the region.”