Half of adults in the UK now use social media to keep up-to-date on the latest news, according to Ofcom’s annual news consumption report.
While TV remains the most popular platform for people to access news, usage has decreased since last year (75 per cent in 2019 vs. 79 per cent in 2018). In the same time, use of social media for news has risen from 44 per cent to 49 per cent.
Ofcom’s quantitative study, News consumption in the UK: 2019, looks at the way adults and older children in the UK consume news across television, radio, print, social media, other Internet sources and magazines.
Other findings from the research include:
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