Julien Bergeaud has been appointed Director General of Mediapro France to head the setting up of a new French football-themed channel for the coming 2020-2021 season.
Bergeaud, who until now had been responsible for the Discovery/Eurosport Group in France, has extensive experience in the design, development and management of sports themed channels, as well as in the management of sports rights.
Bergeaud commented: “I’m very happy to join Mediapro to meet this challenge, creating the most attractive and widest available channel, accessible to the largest audience possible”.
Mediapro is planning to launch the channel in summer 2020, and it will offer content based around Ligue 1 and the second division, with 9 live Ligue 1 matches per matchday and 8 Ligue 2 games. The channel will be offered to all Premium TV operators in France. Mediapro will also be responsible for match production.