ITV scores fresh La Liga deal
August 16, 2019
By Colin Mann
Ahead of the 2019/20 start of Spain’s top-flight football competition, La Liga and UK commercial broadcaster ITV have confirmed the continuation of their broadcast partnership in the UK and Republic of Ireland.
Starting on August 16th with live coverage of Athletic Club vs. FC Barcelona, a game from each of the first three Matchdays of the new La Liga season will be shown live, free-to-air.
Weekly highlights of all the LaLiga Santander action will also be shown on both ITV and ITV4 following each Matchday. The renewed deal follows ITV4’s successful coverage of La Liga during the final months of the 2018/19 season.