La Liga opens New York office
August 27, 2019
From David Del Valle in Madrid
La Liga Norteamerica, La Liga’s subsidiary, and Relevent, the US entertainment giant, have signed an agreement with ThinkFoodGrup, owned by the well-known chef Jose Andres, to set up a new La Liga headquarters in New York. The new office will be located Mercado Little Spain – a Spanish gastronomic space in the city.
With the move, La Liga aims to strengthen its presence in the US. Mercado Little Spain will broadcast live matches from La Liga and will organise social events for Spanish football fans.