ATEME, a specialist in video delivery solutions, is stepping into dynamic channel origination, enabling virtual programming and personalised TV with the extension of its TITAN solution, TITAN Playout.
TITAN Playout will support versatile playout, dynamic channel creation and automatic scheduling. ATEME said the new solution is an ideal answer to the growing demand for tailored video content: it enables both the origination of 24/7 linear TV channels and the easy creation of pop-up channels for short-term events or personalised programming on D2C/OTT services.
Based on TITAN’s core encoding/muxing/packaging modules, TITAN Playout includes a versatile system, bringing a rich feature set for creating and manipulating channels in a flexible way. TITAN Playout makes it possible for each channel to originate and precisely pick and choose the operations it requires, such as file playback, live playback, graphic overlays and A/V processing. In addition to this, the ATEME solution comes with a complete Media Asset Manager, tailored for leveraging video asset libraries for linear or on-demand delivery workflows.
“We are thrilled to offer a unified and integrated solution able to not only originate but also distribute personalized channels over broadcast or OTT networks,” said Pierre Baumgartner, File & Workflow Product Owner, ATEME. “This function collapse guarantees full interoperability between the playout and compression systems and, consequently, optimises the daily operation process, all along the video delivery chain.”