Vewd, a provider of OTT and hybrid TV solutions, today announced that ALi Corporation, a provider of silicon chipsets for the operator market, will pre-integrate Vewd Atom on its ALi M3528 platform for set-top boxes. This breakthrough cloud-based solution brings full OTT functionality to entry-level set-top boxes previously unable to run modern TV apps.
With consumers everywhere increasingly “cutting the cord”, operators need a reliable, un-compromised solution that helps them quickly launch a compelling content offering without rolling out high-powered, expensive set-top boxes. Vewd Atom, together with the ALi M3528 chipset, creates a cost-efficient device that supports modern OTT services.
“Operators increasingly seek smarter ways of integrating the best of OTT and broadcast content in their offerings,” said Sophia Liang, CEO, ALi Corporation. “Vewd Atom provides an easy, efficient, and reliable solution to solving an operator’s content needs. By bundling Vewd Atom with our industry-leading M3528 chipset, we enable devices that can reduce churn and boost subscriber growth.”
A cloud-based solution for legacy and entry-level IP-connected STBs, Vewd Atom provides a complete OTT experience, with minimized operator CapEx. Vewd Atom renders all app UIs in the cloud while the device handles all video playback. This architecture helps operators expand existing service offerings to include premium, local and global OTT content and avoid introducing high-cost new set-top boxes on their balance sheets.
“ALi has led this market segment for many years and we’re pleased to collaborate with them to introduce a new category of cloud-enabled, content-first set-top boxes,” said Aneesh Rajaram, CEO, Vewd. “Pre-integrating Vewd Atom gives operators a reliable platform ready for rapid deployment. With more consumers in emerging markets cutting the cord, the lightweight Vewd Atom was designed to delight subscribers with the latest streaming content, delivered on the most cost-efficient set-top box hardware available.”