Cinedigm launching all3media AVoD in US
January 9, 2020
Cinedigm has formed a partnership with all3media International – the distributor of the independent television production & distribution company in the UK – to launch two new free ad-support AVoD driven services from its extensive catalogue of over 11,500 hours of premium world-class content. Cinedigm will exclusively distribute the ad-supported networks in the United States, managing, operating and curating the programming, and working jointly with all3media International to market these services.
The roster includes a slate of popular dramas on So…Dramatic and the reality programming-focused network So…Real. Both networks will be available as ad-supported linear AVoD offerings with both scheduled to begin rolling out in the first quarter of this year.
So…Dramatic showcases content from all3media International’s library of dramas, targeted at men and women 25 years of age and older. The channel will feature a diverse lineup headlined by popular scripted shows from the UK and Australasia.
Drawing on the company’s rich collection of lifestyle and reality content, So…Real is a reality-programming focused network combining documentaries with popular series. While the channel’s core audience is women 18-35, So…Real will also offer programming suitable for both women and men aged 35 and over.
“Cinedigm is proud to partner with all3media international to launch and distribute two all-new ad-supported channels highlighting their rich library of content,” said Erick Opeka, President of Cinedigm Digital Networks. “We pride ourselves on building networks that offer something for everyone to enjoy, delivering the absolute best programming in unique and eclectic realms such as martial arts, pop culture, faith and family, true life, and more. This partnership represents a continuation of that commitment, with So…Dramatic and So…Real serving as perfect complements to Cinedigm’s growing roster of digital networks. We look forward to building upon the tremendous success that all3media international’s properties have achieved, as we bring their acclaimed premium programming to the US.”