The European Commission has published a major report in which it singles out Saudi Arabia for “causing considerable harm to EU businesses” following the two-year theft of European sport programmes by Saudi-based beoutQ and Arabsat.
The report sets out priority countries – only 13 worldwide – on which “the EU will focus its action” regarding the protection and enforcement of intellectual property rights in third countries, including Saudi Arabia.
Saudi Arabia, in particular, was selected based on representations made by rights-holders and broadcasters across European sport – including UEFA, the Premier League, LaLiga and (as the principal target of Saudi Arabia’s piracy) beIN MEDIA GROUP – regarding rampant copyright piracy; along with submissions from other industries harmed by deficient patent and data protection regimes. Saudi Arabia is one of only two countries added to the European Commission’s bi-annual “priority list”, alongside Nigeria.
In highlighting the “serious shortcomings” in Saudi Arabia’s protection and enforcement of intellectual property, the report states:
While beoutQ channels have not been distributed over satellite since last August, beoutQ boxes are still widely in circulation in Saudi Arabia and elsewhere, and continue to provide illegal access to third-party IPTV pirate apps covering every major sport and entertainment channel in the world, wiping billions of dollars of value off the global industry.
Furthermore, as a reminder of the unprecedented situation in 2019 where the eight leading bodies of world football publicly declared that they were unable to initiate a copyright infringement case in Saudi Arabia, the report highlights how the Saudi government acts as its own judge and jury, approving or vetoing any legal action against it:
Finally, as proceedings against Saudi Arabia continue at the World Trade Organisation (“WTO”), and other governments (particularly the US government and the UK government) continue to condemn beoutQ and Arabsat, the European Commission highlights how Saudi Arabia simply ignores requests, regulations and the basic rule of law (referencing a demarche originally requested by the BBC and Sky regarding beoutQ:
In fact, the last time Saudi Arabia commented publicly on the matter was via its Ministry of Media, which asserted in the summer of 2019 that a Wimbledon press release “baselessly claims” that “Saudi Arabia is somehow complicit in beoutQ’s broadcasts” which “both offends the Saudi people and is a malicious lie”.
“The European Commission’s latest report adds to the existing calls (including at the highest levels of the US and UK governments) calling on Saudi Arabia to uphold the rule of law,” noted Yousef Al-Obaidly, CEO of beIN MEDIA GROUP. “As the biggest buyer of media rights in world sport, this is nothing to do with politics – it’s commercial theft, plain and simple. We are not rallying against Saudi Arabia, we are rallying against any nation, company or individual who steals sports content. Even today after over two years, the only way to watch most premium international sport in Saudi Arabia is via illegal means. The only message this sends to international broadcasters and rights-holders around the world is that you cannot monetise or protect your IP in Saudi Arabia.”
“Protecting intellectual property is critical for the EU’s economic growth and our ability to encourage innovation and stay competitive globally,” asserted Phil Hogan, the EC’s Commissioner for Trade. “As much as 82 per cent of all EU exports is generated by sectors which depend on intellectual property. Infringements of intellectual property, including piracy, threaten hundreds of thousands of jobs in the EU every year. The information gathered in the report will enable us to become even more efficient in protecting EU firms and workers against intellectual property infringements like counterfeiting or copyright piracy.”