Eleven Sports Portugal has created a new WhatsApp service that it says will give fans faster access to their favourite sporting moments when they’re on the move.
Starting with this week’s Champions League Round of 16 matches, Eleven will WhatsApp match updates, including goal clips, to any fans who subscribe to the service. The tool will be available for a host of premium live sport in Portugal, including La Liga, Bundesliga and Ligue 1, as well as the Champions League.
“We want to make it as easy as possible to for our fans to watch their favourite sporting moments across all of our platforms. With more than 60 per cent of the Portuguese population now on WhatsApp, it’s important that we’re there to bring our fans all the action, straight to their phones.”
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