Yospace and Nordija have announced an integration that it says simplifies the route-to-market for broadcasters and video service providers wishing to monetise their live OTT streams.
Nordija, Scandinavian based IPTV & OTT middleware provider has finalised the integration with UK based Dynamic ad insertion solution provider Yospace.
With a reputation for its performance and innovative technology, Yospace´s server-side dynamic ad insertion technology can be applied for both live and VoD streams. Pre-integration with Yospace brings to Nordija´s customers’ monetisation opportunities by delivering ads across multiple devices and platforms in the most efficient way possible.
‘’With increased demand from our customers, we have been looking for a flexible ad insertion tool to be deployed with our platform in the HTML-5 players. Today, we are proud to be enhancing this partnership with Yospace, providing our mutual customers with an easy and friction-free Dynamic Ad substitution experience, effective on the devices running the Nordija fokusOn platform.’’ says Peter Røder Kristensen, VP Product Management at Nordija.
Ed New, Commercial Director at Yospace adds: ‘’I am delighted to work together with Nordija on the project for Telenor Sweden who is launching a new TV- and media platform. Enabling ad insertion across their live channels allows advertising across live streams and on-demand content to be curated to the interests of the individual viewer.’’