Telecommunications and technology company, Telstra, has announced the expansion of its Global Media Network (GMN) into China and India.
“The points of presence in India and China have been strategically selected to provide connectivity to media broadcasters in the region,” commented Andreas Eriksson, Head of Telstra Broadcast Services. “These PoPs have been designed to provide exactly the degree of high availability and low latency required to meet professional media standards for live events, sports, esports, gaming and more. “The partnership with Zixi will also assists us to deliver high quality content to internet connect media buyers using Telstra’s high-capacity internet peering arrangements and cloud infrastructure.”
The PoPs in each city — Beijing, Shanghai, Mumbai and Chennai — are sited in two separate data centres to provide both A and B paths for full redundancy.
In addition, Telstra has also announced its latest strategic partnership with Zixi, as specialist in enabling live broadcast-quality video over any-IP, to provide distribution of content over IP to Telstra’s customers and partners worldwide as part of the Telstra GMN.
“These are hugely exciting expansions for us globally and a significant boost to our goal of connecting Europe to Asia and Asia to Europe,” added Mr. Eriksson. “India and China are both vast, increasingly sophisticated markets with a growing desire for international content, and by strengthening our presence in each of them we enable media businesses to dramatically expand their reach into both countries. We are looking to expand into more regions with a variety of partner alliances and pending points of presence, to ensure our customers thrive on connected networks.”