OTT services provider Simplestream has extended the reach of Sony’s POP Player to UK connected TV platform Freeview Play, enabling children and families across the UK to watch their favourite POP, Tiny Pop and POP Max shows on-demand, whenever they want.
“It’s been a pleasure working with the Sony and Freeview Play teams, to deliver another complex project for POP Player, getting it launched smoothly onto Freeview Play during lockdown,” commented Dan Finch, Chief Commercial Officer of Simplestream. “We look forward to assisting Sony in the roll out of Pop Player across other platforms and devices in the coming months.”
“We’re continuing to extend the range of devices that children can watch our great channels on and are delighted to have launched POP Player on Freeview Play to bring young fans and parents some of our top performing shows from the POP, Tiny Pop and POP Max portfolio,” added Will Vicary, UK Commercial Director, Networks, at Sony Pictures Entertainment. “This now completes our launch of the POP Player across all major Free to Air TV platforms and puts us in a great position to unveil our AVOD service across mobile devices in 2021.”
“Sony’s POP Player is a fantastic addition to the Freeview Play line up, and their partnership with Simplestream meant we were able to launch POP Player seamlessly, and crucially, in plenty of time for the Christmas season,” noted Simon Hunt, Director of Strategy and Business Development, at Digital UK.