MAVTV launching SVoD service
January 11, 2021
MAVTV Motorsports Network, the US television network dedicated exclusively to motorsports, is launching its global SVoD service, MAVTV Plus, on January 16th.
The service is the newest addition to MAVTV’s family of broadcast platforms and to commemorate its kick-off, all subscribers will receive 60 days of free access. MAVTV Plus will formally debut with exclusive coverage of the final night of the 2021 Lucas Oil Chili Bowl Nationals in Tulsa, Oklahoma with coverage across all digital platforms as well as the official MAVTV Facebook page.
“We’re thrilled to announce that MAVTV Plus will make its debut by showcasing one of motorsports’ most beloved events with the Lucas Oil Chili Bowl Nationals,” said Morgan Lucas, President, Lucas Oil Products. “Unfortunately, due to Covid-19 spectator capacity at the River Spirit Expo Center is very limited, which has provided added significance to MAVTV Plus’ first broadcast. We want to ensure that fans in Oklahoma and across the country still have the opportunity to watch the action unfold, so in appreciation of the passion and loyalty of our audience we want to give back by showcasing Saturday night’s racing on the MAVTV Facebook page. No one should be left out in celebrating this legendary annual showcase of dirt track talent.”
MAVTV Plus is built on the foundation established by Lucas Oil Racing TV and replaces the latter, effective immediately.
“With the addition of MAVTV Plus, MAVTV Motorsports Network expands its reach and availability to automotive and motorsports enthusiasts across the globe. We continue to provide our fans with the kind of content they crave. From live racing to automotive lifestyle programming, we are making it available when and where they want it,” added Dan Teitscheid, President, MAVTV Motorsports Network. “Collectively, the family of dedicated motorsports platforms offered by MAVTV is unparalleled, allowing the network to pave new ground in the broadcast world by catering to this passionate audience.”
A yearly subscription to MAVTV Plus, which gives viewers access to all of the Live racing, along with the MAVTV library of content, is priced at $99.99. MAVTV Plus is also offered as a monthly subscription at $6.99, and includes access to select scheduled live events and the MAVTV library.