Nickelodeon, eOne partner on new Transformers series
February 26, 2021
Nickelodeon and Hasbro’s Entertainment One (eOne) have partnered to co-produce an original animated Transformers series (26 half-hour episodes), based on the iconic global property.
In the action-comedy series, a new species of Transformers must find their place and purpose among Autobots, Decepticons, and the human family that adopts them. The series will premiere exclusively on Nickelodeon in the US before rolling out internationally.
“As soon as I read the creative concept, which at its core is about family, I knew we absolutely had to tell this story with our good friends at eOne and Hasbro,” said Ramsey Naito, President, Nickelodeon Animation. “The series will tell a reimagined story featuring both original characters and fan-favorites for a whole new generation of kids and families. The creative team at Nick, overseen by Claudia Spinelli, SVP of Animation Development, can’t wait to get started on building this new world.”
“We’re thrilled to be working with Nickelodeon to expand the Transformers animated universe and bring an all-new more than meets the eye story to life,” said Olivier Dumont, eOne’s President of Family Brands. “This new series is a fresh creative take on the brand, which will excite longtime fans around the world and soon to be fans alike, all being introduced to the robots in disguise by an A list creative team led by eOne’s Mikiel Houser .”
Hasbro launched Transformers in 1984 as a toy line and animated series. Its success led to an animated movie in 1986, many future toy lines, and a series of live-action movies.