YuppTV acquires VIVO IPL 2021 rights
April 7, 2021
YuppTV, an OTT platform for South-Asian content, has acquired the digital broadcasting rights for VIVO IPL 2021 in close to 100 countries. With this development, YuppTV will help cricket fans across the globe to access all the live action of the 60 T20 matches slated for the VIVO IPL 2021.
After shifting to the UAE in 2020 owing to the nationwide lockdown, VIVO IPL is now back in India. YuppTV will be airing all the action from the VIVO IPL 2021 from April 9th to May 30th. The venues for the event include Chennai, Mumbai, Ahmedabad, Delhi, Bangalore and Kolkata.
Uday Reddy, Founder & CEO of YuppTV, said: “Cricket has been a craze around the world and the IPL has always been a highly anticipated and powerful property for fans across the globe. With the VIVO IPL now back in India, we are sure that fans are going to revel in the on-ground experience. YuppTV is committed to the growth of sports in the country and will continue to be driven by the power of cricket. Our users can enjoy their favourite sporting event in real time from the convenience of their homes.”