Leeds United in global digital first as players invade WhatsApp

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Leeds United has become the first Club in the world to have players represented as emoji-like characters for their supporters to up their messaging game on WhatsApp and iMessage.

Fans can now download the FanStickerz app to subscribe to Leeds Utd team packs. Subscribers receive a monthly pack of 16 digital stickers exportable directly to WhatsApp or iMessage with members of the squad expressing fan favourite emotes and kits: a Thumbs Up from Raphinha, Kalvin Crying Laughing, Meslier On Fire, Pablo’s Mic Drop and even Luke’s Rock & Roll goals celebration will all be available over the coming months.

The new partnership agreement is with leading digital stickers platform FanStickerz whose app is available on both the App Store and on Google Play.

Leeds United Global Head of Digital & Content Aaron Duckmanton said: “FanStickerz is an exciting platform to engage our fans around the world, and we’re thrilled to be the launch partner. It’s important for us to continue to develop and innovate our offering and digital stickers represent a great way for our fans to show their fandom across popular messaging platforms.”

Chris Howarth, Founder of FanStickerz said: “We are excited to partner with Leeds United in putting them at the forefront of revolutionising how we message our friends and family. Digital messaging platforms are a global phenomenon but the world is moving on from the standard smiley face and generic thumbs up emotes – Leeds United fans can now show their support for the Club every time they message.


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