GOL TV leverages Grass Valley end-to-end live production workflow
April 13, 2021
Grass Valley announces that a suite of its live production solutions are central to GOL TV’s newly upgraded mobile fleet and studios. In a large and complex multimillion dollar deal, the Tenfield-owned bilingual soccer channel has selected Grass Valley cameras, switchers, replay and highlights and IP routing and infrastructure – all fully integrated with third-party equipment – to provide an end-to-end workflow that will support live sporting events, live musical shows and news productions. This system upgrade equips GOL TV to strengthen its position in live production for LATAM with futureproofed capability, including IP and 4K UHD HDR.
“The demand for live content is ever increasing – particularly for sports content – and the requirements for live productions can be very demanding,” said Marcelo Craviotto, engineering manager, GOL TV. “Having workflows that are reliable and agile is imperative to the success of our business. We wanted a “one-stop-shop” solution to handle everything we needed, and Grass Valley’s product portfolio was our best option to achieve this. Grass Valley also enabled us to ramp up our mobile and studio productions and make sure we are IP and 4K UHD ready. Grass Valley’s IP infrastructure solutions deliver efficient resource management and the scalable capability we need to provide an exciting service to our customers and viewers.”
At the core of GOL TV’s new studio and mobile production infrastructure are Grass Valley’s IP solutions, including GV Orbit Dynamic System Orchestration and Kahuna 6400 9600 IP production switchers. The LiveTouch replay and highlights solution paired with the LDX 86N camera series allows the GOL TV production team to meet fans’ demands for more angles and ultra fast replays. Grass Valley’s all-in-one media production platform, GV STRATUS, handles asset management, while the Masterpiece IP Master Control Switcher allows the team to work across multiple formats, delivers flexible audio capabilities and support channel branding and multichannel video program distribution. The Kaleido-IP video multiviewer ensures simultaneous video and audio decoding.
“In response to consumer demand for higher resolution content delivered across more platforms, making the move to IP delivers a flexible and future-ready infrastructure that can be rapidly adapted as needed,” said Nahuel Villegas, vice president, Caribbean and Latin America, Grass Valley. “Understanding our customers’ needs, beyond simply their technological needs, is at the very core of our values. During our long-time partnership with GOL TV, we have seen the media landscape shift drastically, and we are delighted to work together once again as they embrace new workflows for the next stage in their growth plans.”