Sky News Arabia starts training academy
April 22, 2021
By Chris Forrester
Sky News Arabia is launching a training academy to encourage the next generation of Arab talent.
Sky News Arabia Academy says it will feature a range of specialised training courses aimed at individuals taking their first steps in media, while also providing a platform for established professionals and corporates looking to sharpen their skills and learn the latest sector techniques.
Workshops and training courses will be led by a selection of the most experienced Arab media professionals and broadcasters.
The Academy also provides the opportunity to train in the Sky News Arabia studios, the most technically advanced in the Arab world, while the wide range of courses includes content developed by the region’s leading skilled journalists, content creators and media leaders.
Sky News Arabia is based in Abu Dhabi and is part of the media complex operating under the twofour54 Media Zone. Sky News Arabia is a j-v between UK-based Sky and Abu Dhabi Media Investment Corporation (ADMIC), owned by Mansour bin Zayed Al Nahyan, a member of the Abu Dhabi Emirate ruling family. The channel uses the Sky News brand and was launched on 6 May 2012.
Mahra Al Yaqoobi, Head of Training Programmes at Sky News Arabia Academy, added: “We believe that the right training opens endless possibilities. We launched Sky News Arabia Academy to give those wishing to enter the world of media the perfect start to their exciting journey, equipping them with powerful tools for success with courses that cover all media platforms: visual, audio, and digital.”
Sky News Arabia Academy offers more than 30 specialised academic courses in four main categories, in the Arabic language: Digital and Social Media, Technical Operations, Television Production and Radio Production. Courses will initially be available in the UAE and will be extended to other GCC and Arab countries. The first training course will include 26 students, the winners of ‘Sky News Arabia Star’, a programme launched in early 2020 in cooperation with 14 universities in the Arab world.
Speaking about the training academy, Nart Bouran, CEO of International Media Investments, whose assets include Sky News Arabia, said: “As a leader and pioneer in the media sector we recognise the importance of nurturing future talent. Sky News Arabia Academy is committed to shaping the future of media and empowering talent, as well as strengthening other sectors by equipping professionals with the media and digital skills they need to thrive. By leveraging the established talent within our organisation and the latest technologies and techniques, we are realising our ambition to nurture the next generation of media professionals across the Middle East and North Africa.”